“NOT FAKE” a clear message from GUCCI

GUCCI calling out “Copying” Could this be a new way of saying how we feel from a brand’s perspective? Unquestionably the suffocating experiences that brand’s go through in-order to protect their logo, fabric, colour, style, launch and of course their hard earned reputation is by “Authenticity”. Which to many designers and their teams {spoken on …

Fred Perry has pulled a polo shirt because a neo-fascist group are wearing them! What a “back hand” from the brand

We are all familiar with the iconic Fred Perry Polo Shirt, and I for one have owned many in a variety of colors from back in the day too. The Polo was launched back in the 50s and made a guest appearance at Wimbledon in 1952 and was immediately a huge hit both on and …

Versace SS21 ready~to~wear collection NOW features “Plus Size” for women

What year are we in ?! Is this a new era?! Answering for everyone right now as this should not be a shock, or a revelation, but “how much longer will take” for all luxury fashion brands to get a grip with reality and notice the obvious that “humans come in all sizes” and have …

Slavery investigation @ Boohoo/Nasty Gal factory in Leicester UK

Investigation after undercover reporter films garment workers illegally working So let us take a seat at the Tay{ble} and talk about this —- because the #BrandsBehavingBadly don’t want too: “They pay us peanuts & exploit us yet millions is profited” THIS IS WHAT HAPPENS and voices are not being heard — 21st century sweatshops are …

is FAST FASHION really a dirty business?

Some will argue that the Fast Fashion Industry gives affordable garments that are trendy and kind too our bank balances as well as overdrafts but the flip side reveals an unpleasant ever lasting problem to our planet. Each year the fast fashion brands behave badly and are completely detached, if not oblivious from the destruction …

Victoria Beckham in a trademark battle with an Aussie brand ~> VB SkinLab

The battle between Victoria Beckham and VB Skin Lab has begun over “trademark” and if you are all wondering why? Then let’s get deep into the dermis on this one.. VB SkinLab ~ Background VB Skin Lab are an Aussie brand with plans to storm the beauty industry and market beauty salon services, skincare products …

PETA applying strategy & buying STOCK & SHARES in major Fashion Brands ~ WHY? “to push for a ban on WOOL”.

Just to name a few of the purchases PETA have made recently: •RALPH LAUREN •BURBERRY •GUESS •URBAN OUTFITTERS By the way this is not the first time PETA have flexed their way into the boardrooms of Fashion Houses: for instance back in 2017 at LVMH to stop using exotic skins https://fashionista.com/2017/01/peta-lvmh and at PRADA and …

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